Thinking about starting your own Shopify reef store? Whether you're transitioning from eBay or launching your first coral eCommerce business, Shopify is the best platform to sell SPS, LPS, soft corals, and WYSIWYG frags online.
At Reef Point Digital, we specialize in helping coral vendors build, optimize, and grow their Shopify stores. In this guide, we’ll walk you through how to set up your Shopify reef store, plus how our services can make the process fast, easy, and stress-free.
Step 1: Choose the Right Shopify Plan
Shopify offers several pricing plans, but most coral sellers start with:
🔹 Basic Shopify ($39/month) – Best for small reef stores with limited inventory.
🔹 Shopify Standard ($105/month) – Ideal for vendors with larger product catalogs & growing sales.
🔹 Advanced Shopify ($399/month) – Best for high-volume reef businesses needing advanced reporting & automation.
Need help choosing? Reef Point Digital can guide you to the best plan for your business!
Step 2: Pick a Coral-Friendly Shopify Theme
Your theme sets the tone for your store’s branding, navigation, and user experience. Shopify offers many themes, but reef stores need:
✔️ A clean, ocean-inspired design
✔️ Mobile-friendly navigation (so customers can shop from any device)
✔️ Product filtering (SPS, LPS, Softies, WYSIWYG)
✔️ High-quality image support (for coral close-ups)
Need a theme? Reef Point Digital offers custom Shopify theme setup designed specifically for coral vendors.
Step 3: Upload Your Coral Inventory
Manually uploading corals can take hours every week, but we make it easy with our Coral Product Upload Services:
✔️ WYSIWYG coral listing setup (SPS, LPS, Softies, and Frags)
✔️ SEO-optimized product descriptions for better Google rankings
✔️ Automated bulk product uploads to save time
✔️ Pricing updates & inventory tracking
Want this done for you? Our Weekly Coral Upload Services handle everything!
Step 4: Set Up Payments & Shipping
Coral sellers need to offer secure payments and reef-safe shipping options to customers. Shopify allows:
✔️ Multiple payment options (Credit Card, PayPal, Apple Pay, Google Pay)
✔️ Live shipping rate calculations (USPS, FedEx, UPS)
✔️ Custom shipping rules (for coral-safe packaging & overnight shipping)
Need help? Reef Point Digital configures payment & shipping settings to ensure smooth transactions.
Step 5: Optimize Your Store for SEO & Google Search
If customers can’t find your store, you won’t make sales! Our SEO Optimization Services help your reef store rank for searches like:
🔹 “Buy WYSIWYG corals online”
🔹 “Best reef-safe corals for sale”
🔹 “SPS corals for sale near me”
✔️ Keyword research & integration
✔️ Meta title & description optimization
✔️ Alt-text optimization for coral images
✔️ Google Shopping feed setup
Need better rankings? Our SEO Growth Packages improve visibility & drive traffic!
Step 6: Automate Email Marketing for More Sales
Email marketing keeps customers engaged, informed, and buying more corals!
✔️ Abandoned cart recovery emails (remind customers to complete purchases)
✔️ WYSIWYG coral drop announcements (automate product alerts)
✔️ VIP customer promotions & loyalty emails
Need automated emails? Our Email Marketing Services handle everything for you!
Step 7: Grow Your Social Media Presence
Instagram & Facebook are essential for coral sales. Our Social Media Growth Packages include:
✔️ 3-5 posts per week showcasing new corals
✔️ Engagement strategies (hashtags, stories, reels)
✔️ Paid ad campaigns to attract new customers
Want to grow faster? We offer social media management for reef sellers!
Step 8: Launch & Market Your Reef Store! 🚀
Once your store is live, it’s time to drive traffic and increase sales! Reef Point Digital provides:
✔️ Shopify store management (we handle updates & maintenance)
✔️ SEO, email marketing & social media growth
✔️ WYSIWYG product uploads & promotions
Ready to launch? Let Reef Point Digital set up your Shopify reef store!